BY: NOAH ROBISCHON April 30, 2010 What’s the difference between a CEO with a management background and one with a design DNA? Nike’s president and CEO Mark Parker is the answer. He began his career as a designer inside the company, where he would often modify and customize shoes for himself (a practice he continues [...]
SportsOneSource Media A motion by attorneys for Louisville Slugger to throw out a jury verdict that found them liable for a 2003 baseball player’s death has been denied by a district judge in Montana. In the motion, Louisville Slugger argued that attorneys for the parents of Miles City baseball pitcher Brandon Patch failed to produce [...]
SportsOneSource Media Among the 39 sports surveyed by the National Sporting Goods Association (NSGA), exercise walking, swimming and exercising with equipment attracted the greatest number of female participants seven years of age and older in 2008, according to data in the Association’s Sports Participation reports. Exercise walking attracted 59.3 million females; swimming, 33.3 million; and [...]
Written by Sarah Talalay of the Sun Sentinal Last week, the NFL refs announced penalties in Spanish for the benefit of the Hispanic Heritage Month celebration at the Miami Dolphins-New York Jets Monday Night Football game at Land Shark Stadium. The stadium took on a decidedly Latin flavor with a Calle Dolphins tailgating area; [...]
Submitted by Kevin Roberts for Sport Business on Wednesday September 9, 2009 The worldwide CEO of Saatchi & Saatchi’s unique perspective on the changing relationship between sport, media and marketing. Interviewing Kevin Roberts is like driving a sports car for the first time. You may imagine you are in control as you hit the ignition [...]
Earlier in the summer, I was reading the annual report from the Sporting Goods Manufacturers Association. The report details participation trends in sports and provides insight into what sports are growing and what sports are hurting. Recently, I was reading a blog post by Darren Rovell and he presented some interesting numbers. Lacrosse has long [...]
A financial disaster could engulf Spanish professional football unless action is taken to prevent profligate clubs slipping deeper into debt, according to the president of top-flight club Osasuna. Clubs that lack the vast earning power of Real Madrid and Barcelona have been living beyond their means for too long and the economic model they use [...]
Major League Baseball announced yesterday the renewal of four major sponsorship deals, notably taking its partnership with Gillette into a ninth decade. The MLB’s partnership with Gillette – which began in 1939 – is the longest running sponsorship association of any US sports league. Deals have also been renewed with InterContinental Hotels Group (IHG), PepsiCo [...]
Nike Pays Tribute with Special Edition Footwear Worn By Top MLB Players As someone who follows baseball pretty closely, I’m always amazed by how much Nike supports MLB. As part of Major League Baseball’s annual “Jackie Robinson Day” tribute, several Nike baseball athletes will take to the diamond in a uniquely designed cleat that features an [...]
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